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1958: Don’t get Brand X parts for your Chevy!

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As we continue to reflect on 1958, Autoweek’s first year, let’s think about a time before cheap unlicensed car parts for Detroit cars were made in Shenzhen or Jakarta. Yes, they were made in places like Gary or El Paso back then, and The General didn’t want you ruining your Chevy with a sub-par no-name water pump knocked together in a dirt-floored shack somewhere. This ad shows a Chevrolet 235 water pump floating before what appears to be a detail of the Crab Nebula, and it will deliver over 3,000 gallons per hour, as designed.

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1958 Chevrolet parts magazine advertisement(2.24 MB)Click here to download PDF

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